جو بادۂ جاں چھلک رہا ہے سنبھال لینا خطا سے پہلے
یہ رند ساقی سے ملتمس ہے عطا ہو مجھ کو عطا سے پہلے
جو لو لگانے کی آرزو ہو یہ جان لینا کہ اس نگر میں
وفا خطا میں شمار ہو گی کہ لب جلیں گے دعا سے پہلے
تری نگہ سے جو بچ گیا وہ اسیر و مجرم خرد کا ہو گا
مسیحا و خضر منتظر ہیں، علاج ہو گا دوا سے پہلے
فنا ہوئے ہیں وہ سارے فتنے، وہ سارے محشر لپٹ گئے ہیں
تری جوانی کی بات پہنچی ہے آج بادِ صبا سے پہلے
ہے چاک دامن مگر فضاؔ کی ہے دید اب بھی سعید مجھ کو
نشاطِ دل کا یہی ہے چارہ فنا سے پہلے، قضا سے پہلے
Urdu is the national language of Pakistan and plays a significant role in promoting political and national solidarity in the country. Languageserves as a unifying force that brings together people from different linguistic and cultural backgrounds and fosters a sense of shared identity and belonging. One of the main ways in which Urdu promotes political and national solidarity is through its use as a medium of communication across the country. Urdu is widely spoken and understood in Pakistan, and its use as an official language ensures that people from all regions of the country can communicate effectively with each other. This helps to promote a sense of unity and understanding between different groups, which is essential for building a strong and cohesivenation. In addition to its role as a medium of communication, Urdu also has a rich literary and cultural heritage that is deeply intertwined with the history and identity of Pakistan. Urdu poetry, literature, music, and art have played a significant role in shaping the country's cultural landscape and providing a shared cultural identity for its people. Furthermore, usingUrdu in political discourse and media plays a crucial role in promoting national unity and solidarity. Political leaders and media outlets use Urdu to communicate with the public. Thelanguage is often used to express nationalistic sentiments and promote a sense of pride in Pakistan's culture and heritage. Urdu plays a vital role in promoting Pakistan's political and national solidarity byserving as a unifying force that brings together people from different regions and cultural backgrounds. Its use as a medium of communication, its rich literary and cultural heritage, and its role in political discourse and media all contribute to fostering a sense of shared identity and belonging among Pakistanis.
Value crisis in corporate world around the globe significantly increased the need to find new management paradigm to deal with existing ethical dilemma. Study investigates inherent flaws of the contemporary corporate management in general and value based corporate management in particular. Study identifies that weaknesses of current corporate management stem form two main factors first lack of values and ethics and second loss of leadership integrity. A questionnaire containing 50 items was developed and validated. Study was carried out by taking a sample of 302 managers from manufacturing and service sectors of Pakistan. Data was processed and analyzed in SPSS and VPLS. Results of the study indicate that there is significant and positive relationship among values and ethics, managerial performance and welfare and protection of all stakeholders of organization. Findings suggest that management by example is a better management paradigm to curb many ethical ailments of modern enterprise. The current study developed ‘Islamic VBM Score’ to assess VBM practices in an organization from Islamic perspective. Furthermore, results suggest that Islamic leadership tries to take the organization towards total value based management through ensuring welfare and protection for all stakeholders of organization including shareholders, employees, customers and society at large. This study concludes that Islamic leadership in value based corporate management theory ensures satisfaction of all stakeholders of organization.