Corporate Social Responsibility As Predictive of Word-Of-Mouth and Brand Equity

Thesis Info

Author

Babar Ur Rehman

Supervisor

Mubashar Hassan

Program

Institute

Riphah International University

Institute Type

Private

City

Islamabad

Country

Pakistan

Thesis Completing Year

2016

Thesis Completion Status

Completed

Page

xvii, 79 . : ill. ; 29 cm. +CD

Subject

Management & Auxiliary Services

Language

English

Other

Submitted in partial fulfillment of the requirement for the degree of Master of Science to the Faculty of Management Sciences.; Includes bibliographical references; Thesis (MS)--Riphah International University, 2016; English; Call No: 658.8 BAB

Added

2021-02-17 19:49:13

Modified

2023-01-06 19:20:37

ARI ID

1676711477096

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Corporate Social Responsibility As Predictive of Word-Of-Mouth and Brand Equity	Babar Ur Rehman	Mubashar Hassan	MS	Riphah International University, Islamabad, Pakistan
The Effect of Word of Mouth on Brand Equity	Hafiz Fahad Azhar Chauhan	Syeda Asmara Nisar	MBA	COMSATS University Islamabad, Islamabad, Pakistan
Corporate social responsibility and cost of equity: the mediating role of financial performance	Muhammad Ishaq	Chaudhry Mazhar Hussain	MS	International Islamic University, Islamabad, Pakistan
Corporate social responsibility/	Shafiq ur Rehman	Yousaf Amanat	LLM	International Islamic University, Islamabad, Pakistan
Corporate social responsibility	M. Shafiq ur Rehman	Yousaf Amanat	MS	International Islamic University, Islamabad, Pakistan
Corporate Social Responsibility and Customer Response: Analyzing the Role of Cause Related Marketing, Brand Trust and Brand Attachment	Haider, Muhammad Imtiaz		PhD	Capital University of Science & Technology, Islamabad, Pakistan
Impact of Brand strength on Word of Mouth :education institutions in Pakistan	Awais Tariq	Adnan Shabbir	MS	International Islamic University, Islamabad, Pakistan
Impact of Electronic Word of Mouth on Brand Loyalty Through the Mechanism of Awareness, Association and Brand Trust	Muhammad Usman Javed	Abdul Qayyum	MS	Riphah International University, Islamabad, Pakistan
Corporate Social Responsibility in Purchasing and Supply Chain	Muhammad Bilal Gulfraz			Riphah International University, Islamabad, Pakistan
Corporate Social Responsibility and Organizational Commitment Among Employes	Mahak Hamid		MSc	Quaid-i-Azam University, Islamabad, Pakistan
Corporate social responsibility as a source of competitive advantage the mediating role of social capital and reputational capital	Ms.Faria Arshad	Tasneem Fatima	MS	International Islamic University, Islamabad, Pakistan
Impact of Corporate Social Responsibility on Institutional Ownership	Asghar Kamal	Muhammad Burhan	MS	Riphah International University, Islamabad, Pakistan
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Comparative study of corporate social responsibility of unilever and engro.	Maria Pervaiz	Arshia Mukhtar	MBA	International Islamic University, Islamabad, Pakistan
How relationship marketing through social media helps generate positive word - of - mouth	Sehthi, Saneea Younus	Imran Qureshi	MBA	International Islamic University, Islamabad, Pakistan
Corporate and cultural influence on corporate social responsibility programs:an Aus-Pak comparison	Ammara Fatima	Asghar Ali Shah	MS	International Islamic University, Islamabad, Pakistan
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