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Impact of Brand Consciousness and In-Store Promotions on Impulsive Buying

Thesis Info

Author

Waleed Hassan, Muhammad

Supervisor

Mubashar Hassan Zia

Program

MS

Institute

Riphah International University

Institute Type

Private

City

Islamabad

Country

Pakistan

Thesis Completing Year

2016

Thesis Completion Status

Completed

Page

61 . : ill. ; 29 cm. +CD

Subject

Management & Auxiliary Services

Language

English

Other

Submitted in partial fulfillment of the requirement for the degree of Master of Sciences to the Faculty of Management Sciences.; Includes bibliographical references; Thesis (MS)--Riphah International University, 2016; English; Call No: 658.8 WAL

Added

2021-02-17 19:49:13

Modified

2023-01-06 19:20:37

ARI ID

1676711606426

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