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Home > Role of Consumers in an Online Brand Community and its Effect on Social Capital, and Brand Loyalty

Role of Consumers in an Online Brand Community and its Effect on Social Capital, and Brand Loyalty

Thesis Info

Author

Muhamamd Hafeez

Supervisor

Mubashar Hassan Zia

Program

MS

Institute

Riphah International University

Institute Type

Private

City

Islamabad

Country

Pakistan

Thesis Completing Year

2017

Thesis Completion Status

Completed

Page

iv, 66 . : ill. ; 29 cm. +CD

Subject

Management & Auxiliary Services

Language

English

Other

Submitted in fulfillment of the requirements for the degree of Master of Sciences to the Faculty of Management Sciences; Includes bibliographical references; Thesis (MS)--Riphah International University, 2017; English; Call No: 658 HAF

Added

2021-02-17 19:49:13

Modified

2023-01-06 19:20:37

ARI ID

1676711746717

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