غزل---ڈاکٹر انور علی انور
جنگ میں قائل رہا ہوں کب میں تیغ و تیر کا
اک زمانے سے رہا ہوں بر سر پیکار میں
برف باری کا یہ موسم درد کی تصویر ہے
میں نے اپنا دل جلایا ہے تمھارے واسطے
قتل کرکے وہ مجھے یاروں سے یہ کہتا رہا
میری چاہت کا محل مسمار ہوتا ہی رہا
جس نے میرا راستہ روکا ہے انور کیا کہوں
مانتا ہوں پھر بھی انور رول میں شمشیر کا
یہ قلم بھی اک حوالہ ہے میری توقیر کا
اور میں مارا ہوا ہوں درد کی تصویر کا
اور تم نے طوق پہنایا مجھے رہ گیر کا
کیا خطا میری ہے اس میں کھیل ہے تقدیر کا
آگرا سر پر میرے ملبہ میری تعمیر کا
اک سرا میں نے بھی تھاما ہے اسی زنجیر کا
Since Covid-19, there has been a rise in e-commerce and online brands' influence on consumer buying behavior. It is crucial to investigate the factors that impact online consumer purchase behavior. Applying the theory of reasoned action (TRA), our study seeks to assess the extent to which customer satisfaction and perceived risks build trust and how trust, consumer engagement, and ease of purchase would act as reasons for consumers to engage in e-commerce in Pakistan. Using data gathered from 400 respondents via a questionnaire, we have demonstrated the precise relationship between these six constructs. Results indicate that customer satisfaction positively influences trust while perceived risks negatively affect it and that trust and consumer engagement positively and directly impact purchase behavior. Online retailers should improve these factors and modify the online environment to increase sales from their e-channels and improve customer retention
Islam being a comprehensive way of living, always thinks of the wellbeing of humanity. It came up with unity, peace, progress and prosperity. Its basic tenets are set down on the basis of solid and broad vision. That is why Islam has evolved constantly among Muslim Ummah. After the demise of the Holy Prophet (PBUH), due to the political situation, social disintegrations and sectarianism, the basic teachings were not fully followed and there came obstacles in the implementation of these universal principles. As a result the fundamental principles of Islam were neglected due to little differences in their beliefs. The minor variances were given more importance and the universal principles were disowned, so the Muslim society could not remain united even about their mutually agreed points and principles which were essential to keep Muslim society intact. Consequently, Muslims failed to save their gratitude and dignity. However there were, some intellectuals and lovers of Islam, who struggled to bring forth the commonalties of Muslim's sects to promote unity and regain the lost dignity of Muslim Ummah. Their contributions to the cause of Muslim's unity are immense which are included in this study. "Fiqh.e Moqarin" as a term, "Majma.e. Jahani.e. Tagreeb Bein.ul Madhahib" as a foundation and "Intra Faith Dialogues" a thought provoking series of dialogues, which were aimed at bringing various school of thoughts closer. This research is also a humble effort to put forward the prevailing resemblances of Islamic jurisprudence among the major five school of thoughts, so it may bring harmony, peace, affluence and tolerance to each other's ideas and beliefs. It is also intended for bridging the gaps and end up the ideological infighting among Muslims.