Combatting Religious Extremism in Pakistan from the Youth Perspective

The rise of Islam, which emerged as a panacea for the world problems is seen as a problem itself by the west today. The reason for this blame is the rise of extremism and Islam phobia in the western societies. This has serious implicat-ions for personal, communal, national and international security. The involve-ment of youth in extremist exertions is very high. They are being more action-oriented, easy to be influenced by radical ideologies and as an agent for thrus-ting social change.  Keeping in consideration the role of youth in adopting to or combatting extremism, it is imperative to find the perception of this important population about the problem under investigation. The research study was conducted in six universities in the federal capital Islamabad to reach to the youth’s population. The research was guided by research questions that aimed at exploring students’ perception about extremism and its various dimensions. The researcher collected data through an open-ended questionnaire from 1840 students to seek an in-depth understanding of the problem. In order to increase credibility in the findings, the researcher conducted focused group interview with 12 young faculty members. The data from the questionnaires were conver-ted into percentages based on common themes. The interview data set were thematically analyzed to understand the causes of extremism and its suggested solutions. Recommendations were suggested to tackle the menace of extremism in Pakistan.  

Impact of Service Quality & Trust on Repurchase Intention evidence From Selected Airlines of Pakistan

Retaining customers is very important for the future of many companies; this is even more the case in stagnating markets where service or product differences are minimal. This study attempts to investigate a few of directional paths in order to identify which factors can contribute in retaining customers in the industry. Objective of the study is to investigate the domains of the service quality, Trust, customer satisfaction, Brand image and WOM to identify the linkages among these variables and to establish and examine the causal relationship and effects or influences of these variables on each other. This study aims to explore how organizations may retain customers by increasing repurchase intentions through different factors. Data of 500 respondents from international frequent flyer members of Pakistan International Airline and Shaheen Airline was collected by using self-administered questionnaire. Data was analysed through rigorous statistical technique to explore the nature of relationship among variables by examining construct validity and normality. To identify the extent of effects variables cast upon each other, the technique of Structural Equation Modeling (SEM) is applied through AMOS 20 yielding interesting insights about association among variables. The research findings have provided support to conceptual framework showing both direct and indirect relationships among the variables thus endowing with quantitative model and insights. The study carries both academic and managerial implications, future direction and recommendations that can provide base for future studies.