اقبال کی شخصی تعمیر کے چند پہلو: تحقیقی مطالعہ

Life of Iqbal is the source of many virtues. This article focuses on some of the sources and motivations that influenced Iqbal's personality. Home environment was the first school of training for Iqbal. Parent's training made him a person of outstanding qualities from the time of childhood. The teachers polished more. Iqbal was also influenced by Sir Syed's movement. This article will give you a glimpse of the research and critique of many new aspects. We must consider the motives of Iqbal's knowledge and wisdom. By the study of these motives, we can examine the mental evolution of Iqbal. Therefore, everything should come to light. Iqbal also expressed his love for nature but within limits. Otherwise, people would make nature an idol and start worshiping it. Authoritative quotes from experts are the part of this research article. These references will provide assistance in the topics of Iqbal Studies.

Intelligent Database Strategy for Marketing Decision Support System

In the current competitive marketing world, it is notably significant for decision makers to have intelligent tools that support decisions making quickly, rightly and accurately. Marketing is one of the areas in which decisions are taken on complex marketing environment based on uncertain, inaccurate and ambiguous information. In addition, the problem could have multiple criteria on which the decisions are made. In this dissertation, first Formal Specification Notation is proposed. The proposed notation is robust, convenient and suitable for varying nature problems. It deals both crisp and fuzzy data, for requirement specification, that leads to minimization of ambiguity and uncertainty arising from manifold market or other sources. Secondly, concept of Hypothetical Database is used to develop What-if database constructor. It allows the decision makers to analyse the data/information from the original database by generating what-if scenarios to evaluate the future strategies for marketing. Lastly, a new algorithm is proposed for decision support system based on Fuzzy Analytic Hierarchy Process (FAHP) approach and Area ranking of fuzzy numbers based on positive and negative ideal point’s method. Area ranking method captures the risk attitude of decision makers. For the validation of proposed algorithm and 5P’s marketing mix elements, a case study of a company is conducted as an example.