Effect of Advertising & Promotion on Purchase Intention: Moderating Role of Retailers

Thesis Info

Author

Khurram Shahzad Niazi

Supervisor

Saqib Yousaf

Department

Department of Management Sciences

Program

RMS

Institute

COMSATS University Islamabad

Institute Type

Public

City

Islamabad

Province

Islamabad

Country

Pakistan

Thesis Completing Year

2014

Thesis Completion Status

Completed

Subject

Management Sciences

Language

English

Added

2021-02-17 19:49:13

Modified

2023-01-06 19:20:37

ARI ID

1676720496278

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Effect of Advertising & Promotion on Purchase Intention: Moderating Role of Retailers

Author

Supervisor

Department

Program

Institute

Institute Type

City

Province

Country

Thesis Completing Year

Thesis Completion Status

Subject

Language

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