Influence of Factors Message Content, Customer Control & Monetary Benefits on Customers Attitudes Towards Mobile/Sms Advetising

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Thesis Info

Author

Riaz Hussain

Supervisor

Jibran Sheikh

Department

Department of Management Sciences

Program

Institute

COMSATS University Islamabad

Institute Type

Public

City

Islamabad

Province

Islamabad

Country

Pakistan

Thesis Completing Year

2012

Thesis Completion Status

Completed

Subject

Management Sciences

Language

English

Added

2021-02-17 19:49:13

Modified

2023-02-17 21:08:06

ARI ID

1676720571232

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