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Usability and profitability: an interconnected theory

Thesis Info

Author

Yaqub, Anum

Program

MS

Institute

Institute of Business Administration

Institute Type

Private

City

Karachi

Province

Sindh

Country

Pakistan

Thesis Completing Year

2016

Subject

Computer Science

Language

English

Other

CallNo: 5.437

Added

2021-02-17 19:49:13

Modified

2024-03-24 20:25:49

ARI ID

1676720940735

Similar


With the advent of technology and its integration into the users lives as an integral part of it, the questions have shifted from `acceptance or rejection' to how `useful or not technology might be. From its first appearance more than a century back (Villar 2013) we can clearly deduce that many methods used in the field of usability have their roots back in the earlier fields of ergonomics, human factors, architecture and even psychology. Some of these fields have roots thatgo back to the beginning of life when the ancients adopted methods that would make their lives easier overtime. Unintentionally usability has become that one field which adopts concept from an extremely varied group of disciplines. (Flowers 2014, Percy 2008, Villar 2013) The main aim of this research is to provide an up-to-date, well-researched resource of past and current references to highlight the literature that shows how usability has altered designs, lifestyles and in the end businesses. This survey paper presents a comprehensive concept-centric review of usability from when its concept was initiated and where it might be going in the future. According to the research over 70 publications have been selected and classified into various categories such as (i) understanding user, (ii) aesthetics, (iii) design and (iv) context and how all these four elements help define usability in terms of profitability. Despite the research and efforts in this particular field there are still many areas of potential research and application that haven't been explored and provide a vast scope for study. (Ardito et al. 2009, Kim, Lin, and Sung 2013)
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