Impact of effective advertising on brand image, brand credibility, trustworthiness and customer behavioral loyalty:a case of telecome sector of Pakistan

Thesis Info

Author

Anam Habib

Supervisor

Tasneem Fatima

Department

Department of Marketing

Program

MBA

Institute

International Islamic University

Institute Type

Public

City

Islamabad

Province

Islamabad

Country

Pakistan

Thesis Completing Year

2014

Thesis Completion Status

Completed

Subject

Marketing

Language

English

Other

MA/MSC 658.812 ANI

Added

2021-02-17 19:49:13

Modified

2023-01-08 02:41:17

ARI ID

1676721774942

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Impact of effective advertising on brand image, brand credibility, trustworthiness and customer behavioral loyalty:a case of telecome sector of Pakistan

Author

Supervisor

Department

Program

Institute

Institute Type

City

Province

Country

Thesis Completing Year

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Subject

Language

Other

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