Relationship between two dimensions of consumer based brand equity brand awareness and brand attitude and market share

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Thesis Info

Author

Kashaf Shabbir

Supervisor

Imran Qureshi

Department

Department of Business Administration

Program

MBA

Institute

International Islamic University

Institute Type

Public

City

Islamabad

Province

Islamabad

Country

Pakistan

Thesis Completing Year

2012

Thesis Completion Status

Completed

Subject

Business Administration

Language

English

Other

MA/Msc 658.8342 KAR

Added

2021-02-17 19:49:13

Modified

2023-02-17 21:08:06

ARI ID

1676722291865

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