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Corporate Social Responsibility and Customer Response: Analyzing the Role of Cause Related Marketing, Brand Trust and Brand Attachment

Thesis Info

Access Option

External Link

Author

Haider, Muhammad Imtiaz

Program

PhD

Institute

Capital University of Science & Technology

City

Islamabad

Province

Islamabad.

Country

Pakistan

Thesis Completing Year

2020

Thesis Completion Status

Completed

Subject

Management Sciences

Language

English

Link

http://prr.hec.gov.pk/jspui/bitstream/123456789/14348/1/Muhammad%20Imtiaz%20Haider%202020%20Mngt%20sci%20cust%20isb%20prr.pdf

Added

2021-02-17 19:49:13

Modified

2023-01-06 19:20:37

ARI ID

1676724577331

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