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Home > The Influence of Consumer Animosity With the Mediating Effect of Religiosity of Consumer Buying Behavior: An Empirical Investigation on Buying Foreign Products in Pakistan

The Influence of Consumer Animosity With the Mediating Effect of Religiosity of Consumer Buying Behavior: An Empirical Investigation on Buying Foreign Products in Pakistan

Thesis Info

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Author

Muhammad Ali

Program

PhD

Institute

The Superior College

City

Lahore

Province

Punjab

Country

Pakistan

Thesis Completing Year

2019

Thesis Completion Status

Completed

Subject

Business Administration

Language

English

Link

http://prr.hec.gov.pk/jspui/bitstream/123456789/12268/1/Muhammad%20ali%202019%20business%20admin%20the%20superior%20college%20lhr%20prr.pdf

Added

2021-02-17 19:49:13

Modified

2024-03-24 20:25:49

ARI ID

1676725108726

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Religion plays a significant role in consumers’ buying behavior. It affects human behavior in terms of the demarcation of thoughts, values, moral standards and attitudes. In period of market globalization, religion played immense role to change global trade. Country of Origin (COO) is a significant factor that creates huge market opportunities in order to benefit the country and the firm both. Many companies, globally, are venturing in overseas markets as to get large benefit for their companies and by labelling the origin of the product. COO makes consumer emotional especially Muslim consumers affiliation with religions. The aim of the study is to examine the interceding part of extent of religiosity on the relationship between consumers’ animosity based on country of origin on consumer buying behavior. The current study empirically investigated whether the consumer animosity based on extent of religiosity impacts on Muslim consumer buying behavior in Higher Education Institutes (HEIs) of Pakistan. To examine the effect of selected predictors on outcome variable, 500 self-administered survey questionnaires were distributed in 10 selected HEIs of Pakistan and response rate was 86%. The data was collected using multistage sampling technique where HEIs and the respondents were selected on scientific bases. This study has utilized quantitative approach to examine level of Consumer Animosity and Religiosity among the respondents regarding foreign products by deducing results with the help of Structural Equation Modelling (SEM) using SmartPLS software. However, the descriptive statics were employed using SPSS software. The findings of the study reports that foreign products are generally viewed as high association products to religious Muslims regarding their contents and origin. It is found that in Muslim societies if the respective products are imported from some hated or non-Muslim country, the products are strongly resisted by the consumers. Religious commitment appears to be a critical forbearer to Muslim consumers’ regarding their immersion in the consumption decision of foreign product. The empirical analysis shows that all 27 hypotheses are supported. The findings of the present study suggest that religiosity can have a noticeable impact on consumers’ preferences when they purchase foreign products. As it is noted that religious norms are constant irrespective of time frames and eras, therefore, organizations can find ways to dominate significant segments of consumer markets in the host countries by recognizing their religious needs and religious devotion in their practical lives.
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اردو سیرت نگاری پیر کرم شاہ الازہری کی’’ ضیاالنبی‘‘ کے تناظر میں

سیرت نگاری پیر کرم شاہ الازہری کی "ضیاالنبی "کے تناظر میں

ڈاکٹر طالب علی اعوان

           سیرت نگاری کوئی انسانی کمال نہیں بلکہ یہ بارگاہِ رسالت ماب صلی اللہ علیہ والہ وسلم میں شرفِ قبولیت ہے۔یہ وہ خوش بختی ہے جس پر جتنا فخر کیا جائے کم ہے۔حسان بن ثابت رضی اللہ عنہ  کے ایک نعتیہ شعر کا مفہوم ہے:

"لوگ اگر مجھ سے محبت کرتے ہیں تو اس لیے کہ میں نے سرکارِ دوعالم صلی اللہ علیہ والہ وسلم کا ذکر کیا ہے، لوگوں میں اگر کہیں میرا تذکرہ ہے تو فقط اس واسطے کہ میں نے سرورِ کائنات صلی اللہ علیہ والہ وسلم کی شان تحریر کرنے کا اعزاز حاصل کیا ہے، جب تک سازِحیات بجتا رہے اس کے تاروں سے محبتِ رسول صلی اللہ علیہ والہ وسلم ہی سنائی دے۔"

اللہ تعالی نے قرآنِ حکیم میں اپنے حبیب صلی اللہ علیہ والہ وسلم کی شان بیان کرتے ہوئے فرمایا:

"ورفعنا لک ذکرک" ترجمہ:"ہم نے آپ کے ذکر کو بلند کیا۔"

رفع ذکر کا ایک پہلو یہ بھی ہے کہ آپ کا تذکرہ کیا جائے، اخلاق و عادات کو نمایاں کیا جائے ،شمائل کو بیان کیا جائے اور آپ کی حیاتِ طیبہ اور اسوہ حسنہ کے مختلف پہلووں کو اجاگر کیا جائے۔

مسلمانوں کےلیے ذکرِ حبیب باعثِ افتخار و اعزاز اور ذریعہ نجات ہے۔ غیر مسلم بھی آپ صلی اللہ علیہ والہ وسلم کے تذکرے کو باعثِ شرف سمجھتے ہیں چناچہ آکسفورذ یونیورسٹی (برطانیہ) کے پروفیسر مارگولیتھ (D.S Margoliouth) نے 1905ء میں حضورِ اکرم صلی اللہ علیہ والہ وسلم کےحالات پر اپنی کتاب محمد اور ظہورِ اسلام (Muhammad And The Rise Of Islam) کے نام سے لکھی تو اس کا آغاز ہی...

Awareness about Workplace Harassment among Female Nursing Students and Nursing Staff of a Teaching Hospital in Lahore

Background: Harassment of working women is a common social and human rights problem and healthcare settings are no exception. This unacceptable situation has many avoidable determinants that need preventive measures to ensure, safe and secure working environment for nurses. Objectives: To assess the knowledge and understanding among female nursing students and nursing staff about workplace harassment in a tertiary healthcare facility. Methods: It was a cross-sectional study conducted at Tertiary care hospital Lahore from July to September 2018. Convenient sampling technique was used to collect data. Verbal informed consent of voluntary participants was taken. Anonymity and confidentiality was assured. SPSS version 21 was used for data analysis. The participants (n=80) comprised of senior female nurses students (62.5%) and senior nursing staff (37.5%), aged 18 to 46 years. Results: Awareness about common harassment forms was adequate (81.3%). Adverse effects included mental health problems (83.8%) and low self-esteem (72.5%). A large percentage of nurses (62.5%) intended to report such personal incident to institutional head and 72.5% were willing to accompany victims for such reporting. 77.5% desired arranging informative sessions and holding counseling for victims (78.8%) at workplace. Only 22.5% had vague idea about official protective legal frameworks. Conclusions: Workplace harassment of female workers is quite prevalent but under-reported phenomena in Pakistan. All organizations and institutions must have a harassment policy to protect the females.  

Notion and Practices of Secondary School Head Teachers Towards School Improvement

The study was conducted in two private high schools in district Gilgit of Gilgit-Baltistan to find out headteachers? perceptions and practices about school improvement, their leadership strategies to lead the school improvement initiatives and also the challenges they face to this end. I used a qualitative paradigm with an interpretivist epistemology. Semi-structured interviews, document analysis/review, focused group discussion/interview and participant observations were used as tools for data collection to triangulate the findings. Researcher adopted a thematic approach to data analysis, which helped me to identify the major themes and then to add the sub-themes from across the data. The findings show that the headteachers perceive school improvement as a sustained data-driven process to improve the schools? academic, administrative affairs and the holistic development of the children. To this end, they applied various strategies starting from developing a joint purpose for school improvement to leading the schools by examples, effective school development plan, capacity building of teachers, regular assessment of students? learning, headteachers? instructional role, parental involvement and changes in school culture and effective monitoring of the schools? affairs, which are equally workable in all context and thus seemed universal in their application for school improvement. The study, however, also found that school improvement initiatives are not like swimming in placid water rather than it is a complex process and therefore, the head teachers face lots of challenges such as, teachers? retention, uncooperative parents, absence of teachers? induction programme, poor economy of parents and lack of residential facilities for non-local teachers. The findings of the study confirmed most of the school improvement studies carried out in Pakistan and abroad. However, two of the findings of this study, i.e., (a) Child holistic development as one of the important elements of school improvement and (b) the headteachers? sustained monitoring mechanisms of school improvement seen value addition to the research studies about School Improvement.