شاہ غلام خالد
ادھر کسی سال ناغہ نہیں جاتا کہ دارالمصنفین کو اپنے ارکان و مخلصین کی جدائی کا صدمہ نہ اٹھانا پڑے، ۲؍ اگست کو اس کی مجلس انتظامیہ کے ایک پر جوش، سرگرم، افعال اور مخلص رکن جناب شاہ غلام خالد صاحب نے داعئی اجل کو لبیک کہا، اناﷲ وانا الیہ راجعون، وہ اعظم گڑھ کے ممتاز اور کامیاب وکیل تھے، ان کی نانہال مولانا شبلی مرحوم کے خاندان میں تھی، ان سے اور ان سے نسبت رکھنے والے تمام اداروں سے مرحوم کو قلبی لگاؤ تھا، مدت دراز تک شبلی نیشنل کالج کے سرگرم ممبر اور اسسٹنٹ بلکہ عملاً سکریٹری رہے، انھوں نے بڑی جانفشانی سے اسکول اور کالج کو ترقی دی اور ان کے علمی و تعلیمی معیار اور ڈسپلن کو قائم رکھا، وہ بڑے دلیر اور دبنگ تھے کوئی بڑے اقدام کرنے میں ان کو ہچکچاہٹ نہیں ہوتی تھی، اب ان کی سرگرمی اور دلچسپی کا خاص مرکز دارلمصنفین ہوگیا تھا جس کے لیے مرتے دم تک سینہ سپر رہے، اور بڑے نازک اور بحرانی دور میں انھوں نے اس کی پوری مدد کی، اس موقع پر ان کا رعب و دبدبہ، جرأت و ہمت اور مقامی اثر و رسوخ بہت کام آیا، ان میں بڑی قوت عملی اور غیر معمولی صلاحیتیں تھیں جن سے دارالمصنفین اور اس کے کارکنوں کو بڑا فائدہ پہنچا، وہ گذشتہ کئی برس سے پیہم آفات و حوادث کا نشانہ بنے ہوئے تھے جس کا اثر ان کی صحت پر بھی پڑا، گذشتہ سال قلبی دورہ پڑا، بالآخر اسی بیماریٔ دل نے کام تمام کردیا، اﷲ تعالیٰ انھیں جنت نعیم عطا کرے اور متعلقین کو صبر جمیل دے۔ آمین!! (ضیاء الدین اصلاحی،اگست ۱۹۹۰ء)
Consumer Behavior means behavior of consumers about buying goods and services in the market. Consumer behavior entails all activities associated with the purchase, use and disposal of goods and services, including the consumer emotional, mental and behavioral responses that precede or follow these activities. The following article discusses consumer behavior in the light of Islamic ethics, and explains different aspects of consumer behavior according to Islamic moral values and also given suggestions to consumers and marketers to adopt Islamic buying and selling behavior, which is beneficial not only for individual but also to human as a whole. The consumer behavior in the modern capitalist economy plays very important role, not only in consumption but also in the production and services.
Partition of United Indiain the year 1947 was a phenomenal even to fideological proportion. More than any thing else,it was also a human tragedy resulting in the loss of millions of lives. As people migrated across the newly carved borders,an un precedented wave of ethnic violence destroyed their hopes offinding newer homes. The enormity of the impact of violence on the collectivesocial consciousness of the subcontinent was so much that a whole body of literature emanated which can betermedas“Partition Literature”.Fictional appropriationoftheincidenceofviolencehasbeenarecurrentmotifinnovelsandshort fiction. By that very fact,literary fiction based on partition,acts as one of the greatest reservoirs of the stories of violent events during partition. One of the great estpre occupation of Partition fiction is its engagement withthefigurationofvariedsituationsandcharactersas comingtotermswiththepsychologicalandideologicalrepercussionsofthegreatdivide. It is notsurprising,therefore,thatthefictional representationoftheviolenceproducedduring partitionsuchasmassmurder,arson,rape,mutilationofbodies,andotherviolentactsacross theborder,arecodifiedbygenderedreadings. However,whenitcomestomeasurethe magnitudeandenormityofloss,womenareconsideredtheworstvictimsoftheevent of partition.Inthisregard,thereadingsofpartitionliteraryfictionviewmenexclusivelyasthe activeexecutorsofviolentactsandwomenonlyasthepassivevictims.Inthisdissertation,I arguethattherepresentationofmenasvictimsofviolenceinPartitionfictionhasbeengiven acursoryandperipheral attention.Correspondingly, thisresearchattemptstoreadmenas victimsofviolenceasdepictedinpartitionfiction. Theintroductorychapterofthisresearchpresentsagenealogyofdifferentparadigms ofindigenousmasculinities. ChapterTwocoverstheemergingtheoreticaldebatesinWestern discourseonmasculinityanditsenrichingvalence forlocal andIndianmythology.Therefore, Icontextualizeadiscursiverangeofpatriarchal,mythical,andreligiousidealsinjectedinto theconsciousnessofmen.InChapterThree,Iarguethatmenbecomevictimsofviolence whentheyfeelboundtoanormativesetofmasculineidealsandpractice.Afailuretosuch performativeassignmentsmayleadtowardsthedisqualificationoftheirgenderedpotentials baggingforthemtitlessuchasunmanlyandemasculated.Theycannotescapethe consequencesofoptingoutpatriarchal idealswhichironicallylimittheirlives.Movingfurther inChapterFour,Ideconstructthemythofmalepowerupheldbythepatriarchal representationsoftheIndiansubcontinent;butinrealitydeflatedwithapersistentcolonial Syedaiii presence. ThecolonialreformulationoftheIndianidealsofmasculinitydis-empoweredthe Indianmen. Ascorollarytocolonial redefinitionofnativemaleinChapterFive,Iarguethat duringpartitionthemalebodyalsobecameasiteforsocio-political politics. Henceforth,in ChapterSix,Iconcludethatmenexperiencedtheemotionalandpsychological agonyand distressastheywere displacedduringthetumultuouseventsof1947. Inthisresearch,Ihaveemployed conceptsfromMasculinityStudiesandPostFeminismfortheoreticalanchorage.ThetextsincludenovelsentitledWhattheBody RemembersbyShaunaSingh,TamasbyBhishamSahni,TraintoPakistan,andDelhiby KhushwantSingh,CrackingIndiabyBapsiSidhwa,TheBrokenMirrorbyKrishnaBaldev Vaid,andSleepwalkersbyJoginderPaul.TheworksoftheMasculinists,R.W.Connell,John Beynon,WarrenFarrell,supportedbyJudithButler’sconceptoffluidgender,re-signification, andbodyasasite,endorsedbyFreudandLacan’sconcept offearofcastration,andfinally reinforcedbythetraumatheoriesbyJudithHerman,CathyCaruth,andNandiBhatia,helpthe analysisofdifferent formsofmalevictimization. Therefore,theresearchconcludesthatpartition(literary) fictionshowstheproblematic representationofmen’svictimizationwhichisseldom readforthefearofunveilingthe historical,political,andtheoreticaldiscoursesstrengtheninggenderstereotyping.Byputting anemphasisupontheshallownessoftheconceptofviolentnormativebehaviorinmenanda customarycodeofpatriarchal life,thisresearchexaminesthewaysinwhichthesemen struggletobeabletofulfilltheexpectationsofthesociety.Furthermore,theenforcedmodeof behaviouremasculatestheiridentityasamalegendertherebymakingthemasliableto violenceasanyothergender; afact alsooftenexternalizedbytheirbodiesturningintositesof violence.