Relationship of Consumer Happiness & Outcomes: The Mediating Role of Gratitude, Brand Attachment and Brand Love

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Thesis Info

Author

Sayyed Adnan Shabbir

Supervisor

Fauzia Syed

Program

PhD

Institute

International Islamic University

Institute Type

Public

City

Islamabad

Province

Islamabad

Country

Pakistan

Degree End Year

2022

Thesis Completion Status

Completed

Subject

Marketing

Language

English

Added

2022-09-14 11:45:14

Modified

2023-01-06 19:20:37

ARI ID

1676729908607

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