پروڈکشن ہاؤس کے نام پر جنسی استحصال
یہ ناول نگار کا مشاہدہ ،تخلیق اور تحقیق ہے جو انھیں دوسروں سے نمایا ں کرتی ہے۔وہ بے باکی سے اپنامدعا بیان کرتے ہیں۔ناول نگار نے ظفر عالم کا ذکر کیا ہے کہانی میں جو کہ پروڈکشن ہاؤس چلاتے ہیں اور ان کی بیگم وہاں پہ ٹیچر ہیں۔وہ لڑکیوں کو پروڈکشن کے کام سکھاتی ہیں۔ضامن کی جب ان سے ملاقات ہوئی تو وہ اسی کشمکش میں تھا کہ وہ ضامن سے کیوں ملنا چاہتے ہیں۔پہلے ہی اس کے دل ودماغ میں ذیشان اور شیزہ کے حوالے سے سوالات کے انبار تھے۔ضامن نے ظفر عالم سے ملاقات کے بعد اس کے نتائج بھی کچھ یوں نکالے:
’’مجھے یہ شخص پورے سسٹم کا مرکزی کردارمعلوم ہورہا تھااور اس کی بیوی جسے وہ ٹیچر بتارہاتھا۔میں اچھی طرح جانتا تھا یہ شوبز ڈیزاننگ انڈسٹری دوسرے لفظوں میں سیکس انڈسٹری ہوتی ہے‘‘ (25)
یہ ایک معمہ تھا۔ضامن کیلئے وہ الجھتا جارہا تھا۔ناول نگار کی تحریر شعور زیست کے ساتھ ساتھ شعار زیست بھی دیتی ہے جو قاری میں ترفع پیدا کرنے کا موجب بنتی ہے۔بہر حال قاری کے دل ودماغ کو شعور تب ملنا شروع ہوا جب ضامن، ذیشا ن اور شیزہ دونوں کے ساتھ ایک فلیٹ پر رہنے آگیا۔وہ ایک عجیب قسم کا فلیٹ تھاکبھی دوست آتے، بہت چہل ہوتی ،کبھی بہت خاموشی ،کبھی رقص کی محفل ،کبھی انتہائی بیزاری محسوس ہوتی تھی اور سب سے بڑھ کر ضامن جو شیزہ کی محبت میں گرفتار ہو کر فیصلہ نہیں کر پارہا تھاکہ ہو کیا رہا ہے۔
ناول نگار نے بے پردگی کی ایک ایسی فضا قائم کی ہے جو قاری کو سوچوں میں گم چھوڑ دیتی ہے۔وہ سوچتا رہتا ہے کہ کیا اخلاقیات...
Seal of Prophet-hood (Khatam-e-Nabuwat) is one of the critical issues which Islam has particularly emphasized to such a degree that a person cannot enter in the fold of Islam or may remain a Muslim without it. People, who believed in Torah & Gospel also believed that a prophet of mercy will descend with clear signs of prophet-hood. He will lead the world and guide them to the righteous path and will disclose the changes in Gospel. They also believed that the Prophet Muhammad (PBUH) will reveal the prophet-hood of Jesus and confirm that Jesus is a man of Allah with bestowed miracles. The world knows that the complete code of life after Moses was given only to the last Prophet Muhammad (PBUH). The prophet-hood has been sealed with Hazrat Muhammad (PBUH) is proven from Holy Quran as well as from Torah & Gospel. Torah & Gospel openly declare the prophet-hood of Hazrat Muhammad (PBUH) as “The Stone of Corner”. So the Holy Prophet (PBUH) himself announced the seal of his prophet-hood which none of the prophets of Bani Israel claimed in their lives. The prophet Jesus (A.S) also made efforts to clarify this point in front of his followers through several parables. These parables openly depict the authenticity of Islam and Hazrat Muhammad (PBUH) being the seal of prophets. This article provides information regarding predictions about Hazrat Muhammad (PBUH) as the last and final of the prophets of Allah Almighty, through Old & New Testaments as justified by Holy Quran. It also explains the status and value of the belief of “Finality of Prophet-hood” according to the Islamic teachings.
The aim of this research is to assess the impact of the different factors namely environmental concern, social influence, green motivation, green information, environmental health & safety, media exposure/green advertisement, green consumerism, and willingness to pay more on consumer buying intention in changing green marketing environment in Pakistan. Based on convenience sampling technique data was collected from three provincial capitals (Peshawar, Lahore, and Karachi) and the country capital Islamabad. A total of 403 valid responses were received. Data analysis was carried out through descriptive statistics, factor analysis, and Structural Equation Modeling. The results revealed a significant impact of green consumerism, social influence, green intention, green motivation, and willingness to pay more on consumer buying intention. While the impact of media exposure, environmental health & safety, and environment concern was found insignificant. Discussion, limitation, and future research direction are also presented. This study is original in a number of ways. First, previous studies have individually assessed the impact of some of the proposed factors on consumer purchase intentions, there is limited research in context of green purchase intention. Second, there are contradictory results in existing research pertinent to the impact of different factors on the purchase intentions of the consumer, this requires further research to clarify the impact and identify the determinants of green purchase intentions. Third, little is known about factors that could significantly affect the greenness of consumers’ choices. Hence, the present study would help add to existing knowledge by clarifying their impact. Fourth, not only the study will help in identification of critical factors that affect green purchase intention, the study identifies the factors influencing green purchase behavior of consumers, which provides additional motivation for the present research. Fifth, there hasn’t been a study that evaluate which factors are critical in consumer buying intention of the eco-friendly products in context of Pakistan. Scant research sheds light on green marketing strategies and its impact on green consumer purchasing patterns in the context of developing countries. Therefore, there is an increasing need to study factors that can help consumer purchase towards environmentally friendly products. Sixth, the study ascertains new paradigms that could make provision for better understanding of complicated relationship between different factors and consumer purchase intentions and can help identify new facts that can enhance the generalizability of results not only in developed countries but also in less developed countries. Seventh, the present study utilizes broader demographic profile to analyze respondents extending the collection of data from multiple cities in Pakistan investigating with larger sample size and greater geographic spread. The study has some limitations. The study utilized convenience sampling technique, it is noteworthy that the results could possibly have been more generalizable, future study may use probability sampling techniques. Furthermore, only three cities are included in the study. Future study may be conducted in multiple countries in different cities. The findings in the current research have far-reaching implications theoretically and practically. To start with, the findings would help in the understanding of the perceptions and mindsets of consumers as far as green products are concerned, including the factors that affect their decision to purchase or keep away from a green product.Policy makers may find the results relevant as they explore regulations and standards to set and enforce in the interest of promoting green business processes. Business executives and employees may find the results relevant in their efforts to strategize for eco-branding, to stand out from market rivals. The study helps in identification of factors that could shift people’s attitude towards purchasing green products. Thus, Pak-EPA could establish certain guidelines for different business organization keeping in light the perception of people that shape their attitude. The PAK-EPA could use these factors as a starting point to educate the companies with respect to the concerns of the public. Future research directions are also discussed. Keywords: Environmental concern; Social influence; Green motivation; Green information; Environmental health & safety: Media exposure/Green advertisement; Green consumerism; Willingness to pay more; Consumer buying intention; Pakistan.