Mothers-in-law as Key Influencers: Study on a Radio Drama Intervention to improve Maternal and Child Health in Pakistan

Mothers-in-law play an integral role in promoting maternal and child health practices in rural Pakistan. This study discusses the design, implementation, and evaluation of a 25- episode radio drama featuring the mother-in-law as the primary influencer for maternal and child health practices. The radio drama was designed after an extensive pre-drama audience research comprising of 10 focus groups, and 14 in-depth interviews in Bagh and Mansehra. Post-drama evaluation comprised two focus groups in the target areas. The endline evaluation found that viewership of the drama improved communication between people of all age groups and social roles without offending their dignity, intelligence, and sense of tradition. Additionally, the findings showed that the audience demonstrated improvement in knowledge about danger signs for mother and child, as well as positive attitudes to seeking timely service from a trained healthcare provider. The study makes a contribution to existing health communication campaigns by introducing a culture-centric approach, through radio dramas, to influence mothers-inlaw and consequently impact maternal and child health practices.

A Comparative Study of Personal Constructs of the Self, the Family, the World and the Future of Runaway, Abandoned Children and Controls

Runaway and abandoned children are considered to be among the most vulnerable sections of the population in industrialized societies. Socio-psychological factors associated with running away and abandonment have been well documented but not much work has been done to unravel the mental make-ups of these children that may be the cause of such behaviors. This study explored and compared the ways runaway, abandoned and home-living children view the self, the family, the world and the future. The sample consisted of 28 institutionalized runaway children; 40 abandoned children; and 50 home living children. The main research tool that was adapted for using with children having limited education was the Repertory Grid Technique. In addition to it School Children Problem Scale, and the Hand Test were also used. Results of the study showed that runaway children experience push from the familial abuse and neglect while they experience a substantial degree of pull towards the external world due to the accepting attitude of friends. The three groups appeared to be quite similar in their perceptions regarding self. Results also showed that majority of the runaway children had a vague or no idea of the future as opposed to home-living and abandoned children. More emotional and behavioral problems were reported by runaway children than home living and abandoned children. Findings of the study highlight the critical role played by the push and pull factors in running away as it has been illustrated by the case studies. Key words: grid technique, runaway children, abandoned children, cognitions.