الترجمة والعولمة: دراسة تحليلية

The purpose of this research paper is to identify the relationship between Globalization and Translation, and to discuss the impact of Globalization on Translation. Globalization has different meanings to different scholars but the common theme that may be derived from different definitions is to make global or worldwide in scope or application. Keeping in view the context of Translation Studies (TS) it is mentioned that Globalization means “to make source texts global or worldwide in understanding or application, where application refers to the teaching and/ learning about different cultures” This paper also indicates to various kinds of globalization. However the impact of Globalization on Translation was highlighted to make the point that globalization does not only impact on translation, but it has impact on the lives of translators and their jobs in addition to language translation services in various fields of translation including media, medical and legal field. It formulates an attempt to understand the significance of translation in a global context. The conclusion answered the question: Is globalization has positive and negative impact on translation?

The Relationship of Clothing With Self -Image and Personal Identity of Different Clothing Style Personalities

This study is conducted for the purpose of finding out relationship of clothing with self-image and personal identity among different clothing style personalities. Clothing is a reflection of our personality. There was great clothing variation among different clothing personalities. A sample of 150 non working, and 150 working women from Govt., semi Govt., and private colleges, schools, offices, and hospitals were selected for the study. The respondents were selected on the basis of their availability through convenient sampling technique. In the first phase scrutiny of participants was based upon the clothing checklist based on six different choices regarding their dresses and accessories. In the second phase, the respondents were investigated for finding the relationship of their clothing choices with their self-image and personal identity. Rosenberg self-esteem scale RSES and self constructed questionnaires were used. Classic, Dramatic, and Natural Style Personalities scored higher on both the scales than Romantic, Ingénue, and Gamin Style Personalities. To test the hypothesis, t-test was used that showed significance between Classic Style, Dramatic Style, and Natural Style Personalities (Group-I) and Romantic Style, Ingénue Style and Gamin Style Personalities (Group-II). It was found by this study that our clothing choices are directly related to personality traits and self-image. The changing impact of age and socioeconomic status on clothing among different Clothing Style Personalities was worthy of consideration in the study. This study also examined how clothing choices were influenced by trends. Trends and clothing questionnaire (self devised) was used for this purpose which was further analyzed by t-test. Findings revealed that majority of the respondents of Classic, Dramatic, and Natural Style Personalities who scored low were not trendy they xi selected their clothing according to their own choices and in accordance with their age but respondents of Romantic, Ingenue, and Gamin Style Personalities who scored high on TCQ showed their preference to trendy clothes while selecting their clothes and accessories. This study also explored the impact of real-self and public-self on the selection of clothing among different Clothing Style Personalities. To test the hypothesis, t-test was used that showed significance between Classic Style, Dramatic Style, and Natural Style Personalities (Group-I) and Romantic Style, Ingénue Style and Gamin Style Personalities (Group-II). It was found by this study that selection of clothing and accessories are reflection of one’s inner self that may be real-self or public-self. The study will help people to get information about clothing concept and how clothing choices will be related to personality impressions. This study may provide useful information for future studies. The outcome of this research may provide relevant information about Pakistani fashion consumer segments to the marketers and retailers.