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Improving Writing Skill with Special Reference to Management Sciences at BBA Level Writing is human visual communication using signs or symbols that are associated by convention with units of language, meaning or sounds and are recorded on the surface of such substances as paper, stone, clay etc. Writing involves the encoding of a message of some kind, that is, we translate our thoughts into language. Reading involves the decoding or interpretation of this message. As the reader is someone who is not physically present, the writer has to ensure that what he has written can be understood without his help. Thus, it is only by the organization of sentences into a text that is as explicit as possible and complete in itself that we are able to communicate successfully with our reader through the medium of writing. All the four language skills including listening, speaking, reading and writing are inter-related. These are not separate in actual practice. Of all the four skills, writing develops very slowly and it is considered a very complex skill. Writing is an expressive art in the field of language. Writing depends on mechanical as well as mental processes. The mechanical element includes the motor ability to draw the letters of the alphabet and knowledge of spellings and punctuation conventionally used in the language. The mental process includes an adequate knowledge of the syntactical and lexical aspects of language and its usage. The thesis deals with the difficulties faced by many students at BBA level. The main focus of this thesis remains on the syntactical as well as grammatical areas where most of the students find difficulty; the thesis also gives some suggestions that can be applied to improve the writing abilities of some students. The students were also analyzed in the writing practice and it was seen that the majority of the students showed weakness in making structures and meaningful sentences. The surveys, questionnaires and interviews also revealed that there are very few purpose built exercises for the students at BBA Level Business Communication and its related extensions like creative writing, public speaking and Report Writing require special attention on the part of teachers as well as students. We cannot ignore the importance of this module. The researcher asserts that the students have potential to improve the writing skill with special reference to its significance in the modern business environment if they are provided with updated and innovative writing situations in and outside the classroom. Therefore, the researcher has selected this area in order to draw the attention of teachers as well as students.
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